Sezmi

Visual Identity

Sezmi delivers a dramatically new and better way for people to experience television entertainment, offering unprecedented choice and personalization in TV viewing, completely reinventing what TV should be. Sezmi is a cloud-based video delivery platform for television providers to deliver services over several IP devices like tablet and mobile computing devices.

We created a brand that reflected this innovative service, as well as their culture and personality. The visual style is friendly, smart, surprising and fun and symbolizes everything they are as a company. It builds familiarity, trust, relationships and ultimately revenue and margin. Sezmi is more than a dvr, more than a service – it’s a complete all in one solution that provided access, source content and seamlessly connects people to the television programming they love.

Deliverables included video, website, packaging, tradeshow graphics, powerpoint presentations, email, landing pages, web banners, in-store displays and advertising.

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Agency: Liquid

Role: Senior Designer